LEGO has been a part of countless childhoods for decades. More than any other toy, it's come to represent the sheer joy of imagination and play. Whether you or your child build stunning dioramas for display, play with the sets, or come up with unique creations, LEGO is the perfect way to spend an evening, weekend, or decade.
For many, it's more than a plaything. For children, it's a near-unlimited way to create and build the images in their head no other toy can manage. For many adults, it's the perfect collector's item, letting them connect with others over the sheer joy construction and creation.
LEGO.com is the home for almost anything you can imagine. The official website of the world's most popular toy is a hub where you can purchase humble plastic bricks to build your heart's desire. This one site contains the world – literally – and more from just a couple of clicks. Just search up a few LEGO sets online and receive hours of entertainment.
Whether you're a lifelong, diehard collector of LEGO or somebody looking to pick the perfect present for a young mind, choose from countless sets with something to delight almost anybody. Enter a world that can be anything you want, and then you can shatter it to pieces and rebuild it as anything else.
Despite its reputation as a serious collectors' hobby, LEGO doesn't have to break the bank, either. Read on for more ways to save money when you shop at LEGO.com.
Save money with Lego
You can, if you're a mega-fan, spend thousands of pounds on LEGO. If you're not quite ready to do all that, however, there are plenty of ways to save. LEGO.com remains the most diverse and high-quality website to buy your LEGO from, with plenty of points in its favour. You can still get a bargain deal or a LEGO discount without shopping around.
For starters, LEGO.com has its own deals page. This shows every set with a LEGO offer or discount that you can get for less than its retail price. These deals, regularly updated, can include almost any brand and line that LEGO sell. Whether you're a fan of their pop culture licences, recreations of real-world buildings and objects, or more complex sets like LEGO Technic, there should be a LEGO discount for you.
Regular buyers can also take advantage of LEGO Insiders points, an exclusive reward programme for members. You get LEGO Insiders points when you sign in and make a purchase through LEGO.com or at certain physical shops. When you have enough, you can trade these in for discounts. 800 points covers £5 of your purchase.
Insiders points are one of the best ways to get a good LEGO offer on your purchases. However, they also have other uses. You can use them to buy exclusive items, get tickets to LEGO events, or entries to sweepstakes. They're ideal for people who want to save money or enjoy the finer side of LEGO collecting.
LEGO also run student discounts in partnership with many well-known names like Student Beans, UNiDAYS and Student Saviour. These are often quite generous, letting students save their cash and spend their limited time in style with fantastic LEGO purchases.
LEGO cashback is another fantastic way to save money on your purchases. Courtesy of us, you can get money back on any LEGO purchase you make. Even better, our deal gives you money back on top of any offers, seasonal discounts, or reward point savings you make. It's the best way to combine LEGO discounts and save money twice. Do be aware, however, that certain LEGO discount codes, such as those for students, may void a cashback deal.
All of your favourite franchises in LEGO
For generations, LEGO has delighted fans with the things they can build. Who, in their life, hasn't assembled a car, house, or boat from assorted bricks? Over the years, however, LEGO has evolved further. It now has its fingers in almost every corner of pop culture, helping bring iconic franchises from the screen or page to your room.
The iconic LEGO Star Wars is still much in evidence, with many new products a year and old favourites still on LEGO.com. The range goes much further than that, however. There are plenty of LEGO products for Disney movies, Marvel, Harry Potter, Jurassic World, Minecraft, and many other world-famous stories. If you're a fan of fiction, there's a good chance you can find a LEGO set to appeal.
This also includes more unusual selections. Not to the same degree, but you pick LEGO sets based on less conventional franchises like Friends, Wednesday, and The Office. Even adults who aren't LEGO fans might be tempted to learn more if you offer them a set based on their favourite TV shows.
he sheer range you can find in the LEGO store at great prices has never been wider. Whether you're a fan of all pop culture or a select few franchises creep into your tastes, see what's on sale at LEGO.com and if there's something to tickle your fancy.
Better for the planet
LEGO is an entirely plastic toy that manages to be one of the biggest producers of wheels and tyres in the world. On the surface, its green credentials can make some eco-conscious fans wince. However, LEGO has been making huge strides in its sustainability.
The LEGO Group has made several firm commitments toward sustainable materials, net zero, recycled packaging, and many more. They claim to be on track to hit these targets.
For example, The LEGO Group are shifting the plastics used in making their bricks, minifigures, and other components to ones that use sugar cane, biowaste, and other renewable substances. They started these shifts in 2018 and plan to adopt some new materials before the end of the 2020s.
They're also working to remove greenhouse gases from every stage of their manufacture and distribution in line with the Paris Agreement. By 2050, LEGO hopes to be a net zero company.
As a result, you can breathe easily while collecting or playing with LEGO. Despite being a global company shipping plastic toys, they're making far greater strides than many competitors, with key indicators online that you can check.
All information, deals and offers mentioned within this content are correct at the time of writing.
