We’re grüum and we create clean skincare, haircare and shaving solutions that are kind to you, your skin and our planet. Have you ever wondered why women’s skincare choices so complicated, and men’s so limited?
Why’s everything for women so pink, and for guys so grey? And how come razors and skincare products are so expensive? Are people really that different? Does high quality equal high price?
No! It’s because a handful of global businesses control the world’s shave and skincare markets. It’s because of their enormous marketing budgets, fancy packaging and celebrity endorsements. So, fed up of being ripped off, we decided to take matters into our own hands.
We spent years designing and perfecting the grüum range. We pledged we’d only create products that serve a real purpose. We’d only use quality ingredients. We’d cut out the gimmicks and lose the labels. Simple. Honest. Fair. Why not take a look? We'd love for you to join us.